Prepaid mobile card brand EŽYS wanted to communicate the message that they’re going to offer an unlimited internet only for 3EUR a week during the holiday period.
Everyone uses Santa in their Christmas ads, so we decided we’re going to make our Santa a crazy dancing one, because with the unlimited internet you get unlimited fun. The character was featured in the TVC, interactive banners where you could play a dancing game with Santa and interactive landing page where you can try out different moves he can make.
Landing page welcomed visitors with a chance to try out different moves Santa can pull off.
Rich media banners
Interactive banners invited users to play a game based on the old dancing consoles.